Tailored business and mentoring support for Scottish equine businesses was on offer at the brand new state of the art Aberdeen Riding Club facility at Nether Anguston Peterculter (Aberdeen) when BHS Scotland tapped the brains of proprietor Sally McCarthy mid-April.
Almost fifty interested coaches and business managers attended to hear the importance of a well recognisable brand, partnerships, networking and drive that led to the creation of this modern two million pound equestrian centre.
Sally’s lesson in dealing with planning departments, rates assessors and funders and the logistics of flitting 93 horses while only losing eight trading days was a salutary one leaving us all in no doubt that it all comes down to energy and brinkmanship at the end of the day. Learn more about this riding schools history at http://www.aberdeenridingclub.com/history.html
A good look around the centre was followed by a presentation by Jill Bedaw, a customer service expert (previous owner of the highly acclaimed Stage Door restaurant and Dizzys Bar and Restaurant) offering business tips in terms of protecting your reputation, delivering service with the bottom line of profit always in sight. Helene Mauchlen Scottish Manager for the BHS said: “This day was a superb learning experience for all with the main lesson being the need to protect your brand and reputation by never compromising standards, from simple things like charging correctly and answering the phone to the giant wins that good networking and being reliable can bring.”
If you are interested in a business mentoring day in your area – please contact the approvals department.